SELLING 3D HOLOGRAM SYSTEMS TO AIRPORTS
Norriv s.r.o. developed an innovative 3D holographic display system. The buyers are among the least accessible organisations in the world: the largest international airports. We approached them on Norriv's behalf across Europe, the United States and China.
Airports do not buy from unknown suppliers by email. For Norriv we built the target list of the largest airports in Europe, the United States and China, identified the technology and passenger experience decision-makers in each, and approached them in their own language and time zone.
Our international sales strategy secured outreach to every selected airport in all three markets - and opened negotiations with a representative of the Chinese government regarding a potential large-scale collaboration.